ON AND THE Kids

kids shopping platform application

ON AND THE KIDS is a kids’ shopping mall operated by LOTTEON, the e-commerce platform of Lotte Group, a leading distribution company in South Korea. Our mission is to provide a delightful shopping experience for both parents and children. We aim to achieve this by recommending products and brands that are perfectly suited for our young customers, and by offering content that both children and their parents can enjoy together. “ON AND THE KIDS” has established a graphic system capable of encompassing a diverse range of brands, characterized by its joyful impression and clear identity, unique to ON AND THE KIDS.