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ONE8Y Sports Marketing Agency & Design Bureau Done by People
ONE8Y Sports Marketing Agency & Design Bureau Done by People
2020

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ONE8Y Sports Marketing Agency & Design Bureau Done by People

Corporate Identity

Mainz 05 is a professional and popular football club, but had suffered losses to its fan base for various reasons and was now looking to increase appeal and to shape its identity, including adopting a new and fresher design. Our approach has only a few basic elements, but a maximum scope of potential combinations. It also can be adapted naturally to a wide range of formats and devices, whether digital or analog. A real novelty for a football club: The direct connection of the corporate design and corporate font.

Date of Launch
2019
Development Time
up to 12 months
Target Regions
Specific country/region: Germany
Target Groups
Consumer / User, Specific sub-group: Fans and members of the football club Mainz 05

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