ONE8Y Sports Marketing Agency & Design Bureau Done by People
Corporate Identity
1. FSV Mainz 05 e.V.
Mainz 05 is a professional and popular football club, but had suffered losses to its fan base for various reasons and was now looking to increase appeal and to shape its identity, including adopting a new and fresher design. Our approach has only a few basic elements, but a maximum scope of potential combinations. It also can be adapted naturally to a wide range of formats and devices, whether digital or analog. A real novelty for a football club: The direct connection of the corporate design and corporate font.
Client / ManufacturerDesign
1. FSV Mainz 05 e.V.
Mainz, DEONE8Y GmbH Sports Marketing Agency
Wiesbaden, DEDesign Bureau Done by People
Wiesbaden, DEDate of Launch
2019
Development Time
up to 12 months
Target Regions
Specific country/region: Germany
Target Groups
Consumer / User, Specific sub-group: Fans and members of the football club Mainz 05