













OTSUKA LOTEC
Mechanical wrist watch
Precision Watch Tokyo Co Ltd
Katayama, an independent watchmaker, created the No. 7.5 wristwatch. It appeals to users by offering a nostalgic and straightforward alternative to the complex technologies of the modern world. His philosophy of "It looks interesting, so let's make it" is evident throughout the No. 7.5, with unique features like instant time display changes and separate windows for hours, minutes, and seconds. No other watch is mass-produced by a top-notch car designer/product designer who even produces the internal parts of the watch, assembles them himself, and mass-produces them. With a price under 2,000 euros, it is also an affordable option for users.
Client / ManufacturerDesign
Precision Watch Tokyo Co Ltd
Tokyo, JPPrecision Watch Tokyo Co Ltd
Tokyo, JPJiro, KATAYAMADate of Launch
2023
Development Time
up to 12 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users, Trade / Industry