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Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
Panasonic IFA 2022
2023

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Panasonic IFA 2022

trade fair stand

Panasonic Marketing Europe GmbH

For Panasonic's presentation at IFA 2022 a sustainable concept should be developed where the visitors could experience the corporate vision 'Wellbeing'. The result is a truly, demonstrably sustainable brand presence with a noticeably different look and feel. According to the overall idea "Balance of Being", the concept structures the product and theme areas with a few, but strong, scenographic elements. The stand is a relaxing oasis of well-being in the hustle and bustle of the rest of the trade fair. Smooth live shows and infotainment reinforce the "Wellbeing" experience with the matching Panasonic products.

Client / Manufacturer
Panasonic Marketing Europe GmbH

Panasonic Marketing Europe GmbH

Hamburg, DE
Design
D'art Design Gruppe GmbH

D'art Design Gruppe GmbH

Neuss, DE
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Europe
Target Groups
Consumers / Users, Trade / Industry

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