Paradise Boutique

Bakery package

Paradise Boutique is a premium bakery, offering bakery items meticulously crafted by expert pastry chefs. we needed a rebranding that goes beyond the existing image to convey this experience. we systematically incorporated patterns and icons into our packaging to showcase our expertise. This process began with the keyword 'Art'. We believed that 'the act of a pastry chef baking bread' is similar to 'an artist creating a masterpiece'. so we refined the product features into abstract shapes and applied them as pattern art, using subtle embossing to present our high-end work of art, offering consumers a unique perception.