PEER COFFEE

COFFEE PACKAGE

In our modern society, which valorizes individuality, living alone may heighten our sense of freedom, but may also leave us feeling isolated at times. At PEER COFFEE, diverse individuals come together, carefully listen to each other, and share one another’s opinions within horizontal relationships. The simple graphics on a single package signify a wonderful individual who has a vivid character. However, when viewed as a whole, a synergy effect can be created as different individuals merge. The image expresses how the various flavors of distinct coffee beans become harmoniously connected to form 'a peer'.