Pet Snack Series Package
pet food
pidan
The new packaging design employs a unified language for all types of snack products, including paste, jelly, puddings, etc. One color corresponds to one principal raw material, and in different product forms and packaging materials, it becomes an implicit and unified clue. For example, the functional chicken paste packs, the chicken bone broth bags and the meat-contained chicken soup cup share the same color block, and the packages of the paste and soup are different in the color block heights, which can be used to distinguish the content natures.
Client / ManufacturerDesign
pidan
Shanghai, CNpidan
Shanghai, CNRen Qianqian, Yu Dan, Duan Tian'nanDate of Launch
2021
Development Time
up to 12 Month
Target Regions
North America, Asia, Australia / Oceania, Europe
Target Groups
Consumers / Users