Philips OneBlade Series
OneBlade Shavers
This innovative platform enables a broader range of consumers to experience OneBlade, with no compromise on quality or functionality. The commitment to compactness is achieved through the product architecture, straight archetype and slim design language. The streamlined design uses fewer parts and materials, while becoming the most compact OneBlade to date. In addition, the platform introduces blade innovations, such as the First Shave and Intimate blades, and features in-mold grip patterns finely tuned for improved handling. The bespoke CMF combinations, also help to emphasize the three propositions that set this innovation apart.
Client / Manufacturer
Design
Philips
Amsterdam, NLPhilips Experience Design
Eindhoven, NLGrooming & Beauty, AmsterdamDate of Launch
2024
Development Time
up to 24 Month
Target Regions
Asia, Australia / Oceania, Europe, Africa, North America, South America
Target Groups
Consumers / Users