Philips Sonicare 3900 Series Electronic Toothbrush
Philips Electric Toothbrush
The consumer expectation around oral health care nowadays moves from a basic cleaning performance to an emotional bonding feature. Oral comfort becomes an emerging topic in the oral-care industry, and relaxation is being seen as an important daily activity, especially for the younger generation in fast paced cities. With this series we aim to offer users an enjoyable and delightful oral massage experience, the spa massage solution relief pressure of teeth and gum muscle during brushing process. A compact travel case is exclusively designed to ensure users can easily carry the product and enjoy the massage treatment every-time and everywhere.
Client / Manufacturer
Design
Philips
Eindhoven, NLPhilips Experience Design Team
Eindhoven, NLShanghai, ChinaDate of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users