Philips Sonicare A3 Premium
All-in-One Standard Sonic Toothbrush Heads
Design a brush head with extensive research and development, combining knowledge on dental professionals and legacy experience. Compose bristle trim profile and layout with precisely defined angels to allow sufficient bristles movements and able to clean hard-to-reach areas. The unique choice of bristle colors and gradient arrangement radiate the dynamics on cleaning and differentiate from other brush heads in portfolio or competition.
Client / Manufacturer
Design
Philips
Eindhoven, NLPhilips Experience Design Team
Eindhoven, NLBothell, USADate of Launch
2021
Development Time
up to 24 Month
Target Regions
North America, Asia, Europe
Target Groups
Consumers / Users