Pixel Diffuser
Car diffuser
Pixel diffuser is a vehicle air freshener inspired by the pixel design identity of the Hyundai IONIQ EV lineup. Its structured pixel module arrangement creates a modern aesthetic that seamlessly integrates with the car’s interior. Designed for ease of use, the diffuser features a simple open-close mechanism that allows for effortless replacement of solid fragrance refills. The product’s perforated square-patterned edges ensure even distribution of the scent throughout the vehicle. Additionally, the specially designed mounting bracket provides secure attachment across multiple IONIQ models, including the IONIQ 5, 6, and 9.
Client / Manufacturer
Design
Hyundai Motor Company
Seoul, KRHyundai Motor Company
Seoul, KRSungwon Jee, Young Jang, Joyoung Chung, Chiyoung Lee, Seonjeong KimBKID
Seoul, KRDate of Launch
2025
Target Regions
Asia, Europe, North America
Target Groups
Consumers / Users