Plant Meat
Artificial meat packaging
This is a set of packaging designs for artificial meat products. The words "plant" and "mea" are overlaid as the primary graphic image, signaling that this is a plant-based meat substitute food. Half-cropped silhouettes of animals are used to associate with meat but also only as partial images to suggest that the product is not a real animal meat product. The colors vary among the individual products to differentiate the different flavors included in the range.
Date of Launch
2020
Development Time
Other duration
Target Regions
Asia
Target Groups
Consumer / User, Trade / Industry