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Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
Porsche Digital Brand Academy
2021

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Porsche Digital Brand Academy

Brand training app

Dr. Ing. h.c. F. Porsche AG

The Digital Brand Academy is a first-to-market education application for brand training at Porsche. The web-based AR tool offers employees a portable, interactive experience, accessible via a user’s business or private smartphone, which educates employees on the brand. Currently it is the only training worldwide of its kind.

Client / Manufacturer
Dr. Ing. h.c. F. Porsche AG

Dr. Ing. h.c. F. Porsche AG

Stuttgart, DE
Design
innovation.rocks consulting gmbh

innovation.rocks consulting gmbh

Vienna, AT
Date of Launch
2020
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User

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