Prêmio Kwai 2024

Company campaign visual identity design

Kwai is a short video platform targeting the Brazilian market, with over 30 million expressive Brazilian users. The Kwai Awards honors quality creators and partners from all over Brazil, communicating our commitment of an inclusive platform that empowers every unique self. 2024 Kwai Awards took the theme of 'All Shades of Brazil', which aims to celebrate the multiculturality of Brazil, showcasing the Brazilian spirit and uniqueness. Based on this concept, we created a complete set of visual system with 'multicolor', 'diversity' and 'creativity' from spirit to style, opening up a shared vision of all Brazilians shining together with Kwai.