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Primera Watery Cream and Cushion
Cosmetics Package
AMOREPACIFICPrimera is a 'Powerful Mixology' brand that uses an optimal mix of ingredients/formulas/types to address slow aging and sensitivity concerns with high potency, hypoallergenic solutions. Primera Watery Cream and Cushion are our flagship products that provide optimal solutions for sensitive skin with high efficacy and hypoallergenic products. In order to intuitively feel the efficacy of the product, we minimized the decorations and used only the brand wordmark ‘prmr’ to enhance the product, and developed a refillable container to make it eco-friendly and clean.
Date of Launch
2025
Development Time
up to 6 Month
Target Regions
Asia, North America, South America
Target Groups
Consumers / Users