Project:H

Branded Healthy Bread Series

Project H is a wellness-inspired bakery brand that combines low sugar, high protein, and fiber with the traditional taste of bread. Designed for a healthy lifestyle without missing the joy of flavor, the brand features emotional touches throughout. A systematic color label highlights each product’s function, while a handwritten logo with a smile evokes artisanal care. Line illustrations add vibrancy, reinforcing the brand’s focus on health. The pink main color emphasizes the pleasure of eating, and eco-friendly bamboo paper packaging reflects values of health and sustainability.