Q90
QLED TV
Samsung Electronics Co., Ltd.In the Q90 LED TV, the size of the stand was dramatically reduced by relocating the otherwise built-in steel plate. The resulting compact stand design, not seen in any other large-screen TVs, helped create beautiful proportions. The sturdy stand, fashioned from a bent steel plate, makes the TV appear to float. The metal bezel lends a high-end look. The soundbar is incorporated between the stand and the main unit, taking up less space but offering a television that both looks and sounds great.
Client / ManufacturerDesign
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2019
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User