QUEST
E-bike configurator website
Elektrobiker LTD & Co. KG
Along with brand design and advertising, studioQ also designed and implemented the online shop for QUEST, the premium e-bike from Elektrobiker of Vienna. The brand is positioned as an urban lifestyle e-bike and uses musical references that speak to the pop-culture target audience – not only hip hop fans will understand the connotations of the website's domain abikecalledquest.com. The shop offers individual configuration of all of the bike's components. Emphasis was placed on clear design and usability all throughout the order process. As an additional incentive there is the possibility to design an individual badge for the bike.