Relaunch of ICE digital passenger information

Passenger information display

Passenger information displays on Deutsche Bahn long-distance trains are a central source of information for travelers. Since the screens play an important role in a rail passenger's experience, Deutsche Bahn decided to redesign the screen. A modular and intelligent design system was developed, which improves the user experience for passengers and consistently reflects the DB brand's design. The aim is to enable all customers to have a relaxed journey through clear design language and understandable, situation-related information.

Client / Manufacturer

Deutsche Bahn AG

Frankfurt a. Main, DE

Designer

Deutsche Bahn AG

Frankfurt a. Main, DE

CollectingColours GmbH

Grünwald, DE

zigzag GmbH

Stuttgart, DE