Relaunch of the MAN website man.eu
Transportation company website
The MAN brand is transforming from a commercial vehicle manufacturer to a provider of intelligent, customer-centric transport solutions. In 2021, the company began presenting this shift through its new online presence. The website man.eu offers users the complete MAN product and service portfolio: trucks, buses, vans as well as all services. Multimedia presentations, a customer-first focus, and state-of-the-art usability support users on their way through MAN's digital landscape. The full version of man.eu is available in 28 countries.
Client / Manufacturer
Design
MAN Truck & Bus SE Central Marketing & Brand
München, DERay Sono AG
München, DEDate of Launch
2021
Development Time
13 - 24 months
Target Regions
Europe, Specific country/region: Middle East
Target Groups
Consumer / User, Trade / Industry, Other target groups: Transport Sector, Travel Industy, Craft Businesses, Cities and Municipalities