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Customer Experience
Hyundai Motor CompanyTo create a special experience for customers visiting the IONIQ showroom in Bangkok, we have utilized robotic technology, including industrial and parking robots. By showcasing these robots—which are used in Hyundai Motor's production plants—we indirectly demonstrate Hyundai's manufacturing process. The E-GMP showcase, featuring industrial robots and the E-GMP (EV platform), presents IONIQ's EV technology to visitors in a playful and intuitive way. The Car Delivery experience, combining parking robots and LED content, offers customers a personalized ceremony when receiving their vehicle.
Client / Manufacturer
Design

Hyundai Motor Company
Seoul, KR
Hyundai Motor Company
Seoul, KRTeam VOID
Seoul, KRDate of Launch
2023
Development Time
up to 6 Month
Target Regions
Asia
Target Groups
Consumers / Users