The ROOMSHOW OS is based on the “band of inspiration”, which stands for the different product fields of OSRAM and which also serves as a guide into the showroom. Five bands are picking the visitor up at the entry, leading way down the floor and finally through an illuminated tunnel of light into the core – the showroom. In the showroom, the bands are shaping an elliptic room, which could function as a perfect location for a science fiction movie. Two bands detach from the structure and shift by three-dimensional strain into seating accommodations. The remaining bands serve as a projection surface for multimedia productions.