Rothea

Brand Identity Design & Product design

Rothea is a skincare brand inspired by the incredible love and dedication of parents of children with disabilities, understanding that parents often don't have time to take care of themselves while raising their children, and conveying the value that they are precious beings who need to be taken care of too. The design is consistent from brand identity to packaging, creating a unified experience for consumers. By doing so, Rothea aimed to create a brand that is more than just a product, but one that can inspire and comfort.