S9W
Screen
The 21 : 9 ratio of the S9W screen creates an authentic home cinema experience unlike any other. At 82”, the large and thin curved arc rests upon a gallery-like cube, being reminiscent of a classical sculpture on a plinth. The bulk of the technology has been removed from the screen and stored in the cube base, enabling the screen to be as slim and interactive as possible while emphasizing the beauty of the curve itself. Upon powering on, the cube top elevates to reveal the inner sound system and display lighting. Black gradient chrome makes the frame look as though it floats over and fades into it.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2015
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User