Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
Samsung Black Friday - Level Up Your Deal
2024

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Samsung Black Friday - Level Up Your Deal

Black Friday Promotion

SAMSUNG Electronics GmbH

Black Friday is the highlight of Samsung's promotional calendar. But, as online shoppers tend to flock to major e-retailers and ignore brand stores, a significant portion of the profit margin goes to the e-retailers - a problem for Samsung's own online store. So, we turned shoppers into gamers and let them play to level up their deals. Thanks to gamification, Samsung's online store was able to regain market share from major e-retailers on Black Friday.

Date of Launch
2022
Development Time
up to 6 Month
Target Regions
Europe
Target Groups
Consumers / Users

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