SAMSUNG Reading Club
Mobile app
Samsung Reading Club is an intimate online community where the Samsung Employee Reading Group can share knowledge and insights. The app also closely matches the current needs of students in western China and provides Samsung an effective way to use its resources to support the community. The app provides students in western China with a platform to discuss issues they are concerned about. The developers hope that the app will alleviate some of the societal imbalances experienced by the student target audience.
Client / Manufacturer
Design
SAMSUNG ELECTRONICS (CHINA) R&D CENTRE
Nanjing, CNSAMSUNG ELECTRONICS (CHINA) R&D CENTRE
Nanjing, CNDevelopment Time
Other duration
Target Regions
Asia, Specific country/region: The underdeveloped regions in western China.
Target Groups
Specific sub-group: The students who lack education resources in the underdeveloped regions of western China.