Samsung UGC Design Contents
Metaverse communication
Samsung is advancing beyond designed products in the real world for future customers by continuously designing and presenting virtual items within the metaverse environment. Samsung UGC Design Contents represent an ongoing effort to expand the methods of two-way communication between Samsung and its young customers, ranging from teenagers to those in their twenties, based on the Samsung brand and the experiences it pursues. This initiative not only continues to engage with customers by adding right values for humanity and nature, but it also extends Samsung Electronics' story of continuous communication that starts in the virtual environment.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRWon-Kyung Jang, SeO Lee, Yerin Park, Jin Man Chung, Dahea JungDate of Launch
2023
Development Time
Confidential
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users