Saúde Leve
Health service
Unimed Volta Redonda
Access to quality healthcare in Brazil is a privilege enjoyed by few people: only 24.5% of Brazilians can pay for health insurance plans and avoid the overcrowded public health system. Unimed Volta Redonda realized the importance of re-discussing this scenario and proposed a challenge: how to expand access to health care sustainably? To answer this question, Marte Design proposed improving an existing product: Saúde Leve. Once a prepaid card, it was transformed into a fully digital experience for healthcare solutions, offering different purchase models, respecting financial flexibility, and providing comprehensive features for family care.
Date of Launch
2022
Development Time
up to 12 months
Target Regions
South America
Target Groups
Consumer / User