iF DESIGN AWARD
About the iF Design AwardiF JuryBenefitsiF Design Award NightLifetime Achievement AwardFAQ
WINNERS & iF RANKING
iF Design Winners 2024All Winners since 1954iF Design RankingBrands & Creatives
STUDENT AWARD
Overview2024 WinnersJurorsBenefitsSponsorsFAQ
SOCIAL IMPACT PRIZE
OverviewJurorsWhat is Social Impact?Supported Projects since 2017Success StoriesFAQ
MAGAZINE
Latest ArticlesAll ArticlesiF NewsletterPodcastTrend Report

BACK TO RESULTS (0)

Segway
Segway
Segway
Segway
2018

Share:

Segway

Brand design

Nenbo (tianjin) technology Co., Ltd.

Following a lengthy research and development process, Segway recently formally added personal robotics to its business lines, thereby expanding its business to include two major categories: Segway PT (Personal Transportation) and Segway Robotics. To maintain the leading edge of the brand, they optimized the brand identification visual and enhanced the brand name recognition and affinity. With Segway continuing to innovate, this merely marks the initial step of a long journey filled with great opportunities and challenges.

Client / Manufacturer

Nenbo (tianjin) technology Co., Ltd.

Beijing, CN
Design
LKK Brand Design Beijing Co., Ltd.

LKK Brand Design Beijing Co., Ltd.

Beijing, CN
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User, Trade / Industry, Public Sector / Government

RELATED PROJECTS