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Self Barista
Self Barista
Self Barista
Self Barista
2018

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Self Barista

Beverage packaging

LOTTE Chilsung Beverage Co., Ltd.

Self Barista is a concentrated liquid Cold Brew coffee developed with a concept. It allows you to make and enjoy the best coffee in various ways anywhere and at any time; for example, Americano just by adding some water, Café Latte by adding some milk, and Affogato by adding a scoop of ice cream. Intuitive image of Americano and Café Latte on the top and bottom part of the package shows the ‘D.I.Y.’ concept. Unlike any other common pouch coffee on sale, Self Barista is packed in a narrow, long pouch, making it more convenient to carry around.

Date of Launch
2018
Development Time
up to 12 months
Target Regions
Specific country/region: Republic of Korea
Target Groups
Consumer / User

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