Seoul Housing Lab
Co-working space branding
ARCHETYPE COMPANY (B.A.T)Seoul Housing Lab is co-working space that functions as a platform for flexible housing, catering to individuals and groups looking for a space to communicate, cooperate, and archive data. The company defines the co-working space as a flexible concept, which changes depending on its current visitors and their shared topics of interest. The Seoul Housing Lab's visual brand identity is built around a flexible line whose many shapes are a nod to various residential floor plan typologies.
Date of Launch
2018
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Public Sector / Government, Other target groups: Individuals and organizations for resolving housing issues