SEPHIA LIMITED
Fishing rod
Shimano’s flagship eging rod pursuing the "True lightness." Not just lighter—built for light swing feel and clear sensitivity. Beyond lightness, this rod breaks through the challenge of combining sensitivity with power for Egi-lure fishing. It makes you want to cast and jerk the moment you grip it. This philosophy reaches into emotions, improving the precision of every action. This sense of agility is harmonized with energetic functional beauty. It's not just a tool to better catch. It also enhances the angler's judgment and precision, allowing you to deeply experience the thrill and process of lure fishing—catching a fish with skills.
Date of Launch
2025
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users