Service Robot
Mobile Robotics
Hyundai Motor CompanyNext Generation Service Robot Whereas robots have been useful, albeit in limited applications in the past, they are now undergoing a transition to become a part of the of the community and life companions. Therefore, friendliness and approachability is the key component to the direction of our new robot design. We have developed a brand identity by implementing intuitive and unique means of communication via inviting expressions of pixel lighting so that our robots may be perceived as friendly life-long companions that anyone including children can share their special moments with.
Client / ManufacturerDesign
Hyundai Motor Company
Seoul, KRHyundai Motor Company
Seoul, KRHyundai Design Center, Robotics LABDate of Launch
2021
Development Time
up to 24 Month
Target Regions
North America, South America, Africa, Asia, Australia / Oceania, Europe
Target Groups
Consumers / Users, Trade / Industry, Public Sector / Government