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Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
Shinhan pLay
2022

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Shinhan pLay

Financial app

Shinhan Card

Shinhan pLay is a financial super app that helps users make wise decisions and lead healthy financial lives in the long term. We have evolved from a simple banking tool only accessible to our account holders to a comprehensive platform for everyone from all walks of life. By leveraging big data analytics, we provide structured financial guidance and personalized content based on individual user interests and activities so that they can build profitable asset portfolios and maximize daily benefits. Unlike former financial apps, Shinhan pLay removes the burden by integrating all things financial via one platform, one account, at no charge.

Client / Manufacturer

Shinhan Card

Seoul, KR
Design
Brex

Brex

Seoul, KR
Date of Launch
2021
Development Time
13 - 24 months
Target Regions
Specific country/region: South Korea
Target Groups
Consumer / User

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