Shuran Wellness Space
Spa
Shuran
This project uses the concept of "time caves," aiming to create a naturally quiet space. "Using the shape of space, build a pure land"— turning space into a vehicle that softly carries people to seek inner freedom. The overall brand image aims to connect nature, body, and mind. Drawing inspiration from the theme of caves, the circular arc is used as the unified design language throughout the entire space. In addition, we highlighted the letter "U" in the brand name as the main focus of the brand image, highlighting its shape and pronunciation.
Date of Launch
2021
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User