Simplify
Tableware
SIMPLIFY, the new gourmet glass series from ZWIESEL 1872, is designed for all the world‘s major wine styles – from light and fresh to flavorsome and spicy. Enjoy red and white wine from the same glass size; any shape is the perfect match for any wine style. Light red or white wine feels most at home in a glass with a tall goblet while flavorsome, spicy wines require volume in order to unfold. The taste of wine, and not the distinction between red and white, forms the basis for the design of the glass.
Date of Launch
2017
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User