Snug App
App
Society has spawned a twisted narrative on stress: it is accepted as a passing necessity of ambition that can be remedied through digital productivity tools that make us believe we're in control when we're really not. The result: even more stress caused by more "digital duties" created by overpopulated calendars, stale to-do lists, and too many notifications. snug is a mobile app aimed at revealing, managing, and reducing sources of stress, specifically those induced by the use of digital services. snug opens a controversial discussion on the "elephant in the room" and offers constructive critique on where the digital self-help industry is heading.
Client / Manufacturer
Design
Phoenix Design GmbH + Co. KG
München, DEPhoenix Design GmbH + Co. KG
München, DEDevelopment Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry, Public Sector Government