Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
Song Huang Tea
2021

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Song Huang Tea

Tea packaging

Shenzhen Baixinglong Creative

This elegant packaging design is based on the Songhuang Manor and communicates a strong Asian aesthetic. The top cover takes the form of Chinese building panes, which open to present the tea manor in the traditional Chinese architectural style. The graphics rely on Asian visual icons and calligraphy, depicting the manor as a beautiful tea garden shrouded in mist. The inner tins are made of an aluminum alloy embossed with an image of the manor. Their tactile, premium look and feel also means consumers will want to reuse them, an added environmental feature.

Date of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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