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SongLuYu Tea Package
SongLuYu Tea Package
SongLuYu Tea Package
SongLuYu Tea Package
2017

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SongLuYu Tea Package

Tea packaging

SongLuYu, the tea culture passed down from the Song Dynasty, cooperates with the original cultural and creative brand "Peaquin" from Taiwan to stimulate creativity between tradition and modernity. The hand-painted style is intimate and elegant to jump out from the traditional packaging design of tea products, leading consumers to relieve satisfaction from the different industry alliance, experience “The persistence of every good tea.” We improved the packaging structure from the traditional tea cans, the design is more convenient to take the tea bags and also reusable to enhance the environmental benefits of packaging.

Client / Manufacturer

PeaQuin

Taichung, TW
Design
FAIR BRAIN DESIGN STRATEGY CO., LTD

FAIR BRAIN DESIGN STRATEGY CO., LTD

Taichung, TW
Date of Launch
2017
Development Time
"4-5 months"
Target Regions
Asia, "Choose to have a high degree of interest for foreign imports of young people in eastern China."
Target Groups
Consumer / User, and have a habit of drinking tea consumers., "Locked 18-40 year-old office workers in China"

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