Souper Connect
Building Block
Souper Connect addresses the increasing disconnection in today’s chaotic, technology-driven world. Its human-shaped, modular blocks foster imaginative connections for ages 3 to 101—whether building, breaking, fidgeting, or spinning. The design sparks both physical and metaphorical bonds, reminding us of our interdependence. Each piece cannot stand alone, symbolizing the human need for support and genuine interaction. By encouraging collaborative play and construction, Souper Connect inspires moments of togetherness and creativity, transforming isolation into meaningful shared experiences.
Date of Launch
2024
Development Time
up to 12 Month
Target Regions
North America, Europe, Asia, Africa, Australia / Oceania, South America
Target Groups
Consumers / Users