SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
SpaceLogic
2024

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SpaceLogic

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This project is a rebranding project for SpaceLogic, a curated furniture store. What was unique about this project is its dual approach: it establishes an identity for the store; and it considers the essence of SpaceLogic's primary product line. Given that SpaceLogic is the sole distributor of USM in Korea, and the public perception of SpaceLogic is intricately tied to USM, this overlap of image played a significant role. As such, design elements from the USM Haller system were creatively integrated into the rebranding process.

Client / Manufacturer

SpaceLogic

Seoul, KR
Design
Studio BATON

Studio BATON

Seoul, KR
Date of Launch
2021
Development Time
up to 6 Month
Target Regions
Asia
Target Groups
Consumers / Users

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