Sports Monster

Sportainment center

Sports Monster was launched as a new sportainment company in 2016. wepeak developed the space to bring fresh inspiration to customers through its new branch in Daejeon. The design brief was to make an entertainment space for 27 different sports activities divided into four themes: BASIC, EXCITING, ADVENTURE, and DIGITAL. The core color palette, yellow, green, red, and blue, have been incorporated into the new character. The concept eliminates entry barriers and is open to anyone who wants to enjoy sports. It is a place where people can enjoy communicating and experience the brand’s philosophy.