













Stam Rebranding
Product Branding
Stam
In a market focused on "security" and "tradition", Stam emerges as a reliable guide in the world of locks, padlocks and hardware. Its driving force? The affection ingrained in people's memories since childhood. We boosted its legacy, situating it in the present with the goal of "Opening the door to new stories". With an innovative and intelligent identity, it opens paths and strengthens ties. Stam leads the change and simplifies access, promoting authentic connections. This is how the Brand differentiates itself, not just through its products, but through its way of being, doing and speaking, translated into its tagline: "Turn the next key”.
Client / ManufacturerDesign
Stam
Nova Friburgo / RJ, BRAna Couto Branding & Design
Rio de Janeiro, BRNapoleon Fujisawa, Gabriel Martoni, Louise Alves, Gabriel Fernandes, Cecilia Lombardi, Bruna Savino, Marcela Bomfin, Ubiratã Oliveira,Leonardo MoreiraDate of Launch
2023
Development Time
up to 12 Month
Target Regions
South America
Target Groups
Consumers / Users