STARLUX Airlines
Corporate and brand identity
Our creative team created the brand image from a saying by the founder: "Flying should not be limited to the atmosphere," and conceived a comprehensive corporate identity. STARLUX’s brand concept pursues infinite possibilities, which feature in the logo design. A giant infinity symbol that symbolizes "the dream of flying over the earth and exploring the universe," is hidden in the blank space on the lower left and the upper right.
Date of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User