Sulwhasoo The Ultimate S Cream

Cosmetic Package Design

Sulwhasoo’s The Ultimate S Cream honors Korean culture with its white porcelain moon jar design. The container mirrors the jar's beauty in color and texture, showcasing craftsmanship. Unnecessary elements are omitted for a serene look, while the brand's logo and a metal seal add artistic touches. The outer container is valued as art, while the refillable content promotes sustainability to address environmental issues related to disposable consumables. Sulwhasoo seeks to bring valuable art into daily life, capturing the beauty of the white porcelain moon jar and passing on traditional culture.