SUSE IPO Experiences
Virtual 3D event
SUSE Group
Due to the COVID-19 pandemic and related travel restrictions, SUSE’s CEO and employees couldn’t be physically present to celebrate SUSE’s IPO on the Deutsche Börse trading floor. The designers were commissioned to create an unseen IPO experience for SUSE that transports the company's strategic ambition in a creative way to an audience of investors and employees alike. SUSE is an open source company that started from a single line of code. For their IPO announcement, the design team developed a SUSE-like concept: a virtual takeover of the façade of the Deutsche Börse and an XR live keynote that staged the IPO inside the Börse.
Client / ManufacturerDesign
SUSE Group
Seattle, USElastique.
Köln, DEACNE - a Deloitte Business ACNE / Deloitte Digital
Berlin, DENSYNK
Frankfurt am Main, DEDate of Launch
2021
Development Time
up to 12 months
Target Regions
Europe, North America
Target Groups
Consumer / User, Trade / Industry, Other target groups: investors and employees