Sustainable Design & Communication ‘BOJAGI’
Wrapping Cloth for portable devices
Bojagi is the portable wrapping cloth that can be used to efficiently pack a portable projector and the peripheral devices required for installing it. "Bojagi" is actually the Korean traditional wrapping cloth that has been used to wrap, fasten, and carry personal belongings of various shapes and sizes. It is traditionally created using leftover cloth pieces. With this in mind, Samsung upholds this tradition of sustainability, not allowing any waste to be produced for this concept, to promote upcycling of consumer fabrics as well as waste textiles discarded from fashion brands, etc.
iF Gold Statement
Why is packaging invariably made from either paper or plastic? This design challenges conventional thinking by redefining how we transport objects while considering beauty, sustainability, and cultural significance. It blurs the line between product and packaging, opening up fresh opportunities for brand collaborations, special occasions, and promotional efforts. Sustainable design you can touch.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Suwon-si, Gyeonggi-do, KRSamsung Electronics Co., Ltd.
Suwon-si, Gyeonggi-do, KRKim Jaewon, Lim Jihae, Kim Sunyoung, Kim Youngwook, Chun BumhoDate of Launch
unknown
Development Time
up to 6 Month
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users