



SWM Geschäftsbericht 2012
Annual Report „Love“
Städtische Werke Magdeburg GmbH
Courageous, passionate, different: the theme of the 2012 Annual Report of the Städtischen Werke Magdeburg (SWM) is “Love”. This involves very different facets such as trust, marriage, jealousy and lust. They characterize the relationships with competitors, owners, customers and employees. The design elements are also varied. Photos, illustrations and graphics give the report a distinctive character. It looks like a book with red edging and a ribbon bookmark. They match the salmon-colored paper of the financial report. Anyone looking through the image section will find some red hearts, but also the occasional Viagra.
Client / ManufacturerDesign
Städtische Werke Magdeburg GmbH
Magdeburg, DE