SWRL: Makgeolli Seltzer

Beverage Product

SWRL is the world’s first Makgeolli Seltzer — where Korea’s oldest rice drink meets hard seltzer in an unexpected way. The name “SWRL” captures both the physical motion of swirling Makgeolli — mixing the rice sediment at the bottom with the clear liquid on top — and the cultural swirl we stand for: an openness to blending cultures and ideas. Our packaging reflects Makgeolli’s cloudy fizz and each flavor’s personality through a soft yet expressive color palette — designed for Gen Z’s wellness-first mindset. Beyond zero sugar and low calories, it delivers a message: this isn’t just a drink, it’s a mindset.