T2 Fruits tea
Tea packaging
T2 tea
Imagine wandering through bustling markets and enchanting souks lined with alluring scents. A basket of sweet bananas to your left, freshly cut watermelon up ahead, T2 Fruits tea is part of T2’s 2016 Christmas campaign. Just as nature intended, the T2 Fruits tea packaging is 100% glue less and environmentally friendly. The design is printed on uncoated Metsä Board’s fresh fibers paperboard to echo the natural feel of the fruit, while the logo has been reworked to resemble tiny fruit stickers. With practicality in mind, T2 Fruits tea was designed to make it easy for the teas to be popped inside during assembly. T2 Fruits tea is a festival of flavor.
Client / ManufacturerDesign
T2 tea
Collingwood, AUMetsä Board Shanghai Ltd.
Shanghai, CNT2 tea
Collingwood, AUDate of Launch
2016
Development Time
up to 12 months
Target Regions
Australia/Oceania, Europe
Target Groups
Consumer / User